Turn Product Uncertainty Into Board Approved Direction
We find product directions others miss - giving you the conviction to execute and your teams the clarity to build. Led by Matthew Cockerill with hand-picked specialist teams assembled for each challenge.
Taking on 2 clients per quarter. Spots typically fill 2-3 months in advance.
Noise to North Star in Frontier Tech & Emerging Product Categories
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Opportunity Mapping
Synthesised signals across technology, culture, and behaviour that reveal emerging changes and opportunity areas before they become mainstream.
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Product Vision
New use cases that turn abstract technologies and opportunities into concrete product scenarios your team can test and build.
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Board-Ready Cases
Evidence-based narratives, product strategies and road maps that survive board scrutiny, drive decisions, and secure funding to start building.
When to bring us in
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Expert team, unfamiliar territory
Your team is world-class at what they build. But in unfamiliar territory, the wrong first move is expensive.
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Many directions, no way forward
Your vision means something different to every function. Without alignment, every month is a month lost.
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No funding without vision
You know where this should go. But the board or investors need to see it, believe it, and fund it before you can start building.
★★★★★